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Tuesday, May 20, 2008

From Within the Loop: Corporate Games


What do you do after you bring the most innovative smartphone to market? You take RECESS. Think Double Dare here gang. Each year Apple employees gather together and assemble teams to compete against each other in the Apple Corporate Games. This event takes place in the summer and teams compete for pride.

The competition would last for an afternoon and events range from the classic tug of war, to the more intellectual word scramble, you know . . . where you re-arrange letters to make as many words as you can in the allowable time frame. Then you have the water balloon launch and catch, trying to catch as many balloons in the allotted time as possible. I think the most intense event was pictionary. I don't think any explanation of the game is really necessary, but it was an extremely intense event. If you were held up on a particular word your chances of winning were slim to none. It made me wonder if teams were scheduling conference rooms for practice during the day.

This is just another example of how Apple is different and really embraces the Silicon Valley environment. The old adage, happy people do great work is so very true.

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